New concepts, financial success simply a part of what marketing strategy contest brings to space
Business plans

New concepts, financial success simply a part of what marketing strategy contest brings to space

New concepts, financial success simply a part of what marketing strategy contest brings to space
Grass Sticks was a enterprise born from the Yampa Valley Entrepreneurship Heart’s Neighborhood Enterprise Plan Competitors in 2015.
Courtesy photograph

When Andrew Beckler created a bamboo ski pole in his storage in 2014, he knew it was an excellent thought, however the founder stated it was the teachings he discovered growing a marketing strategy the subsequent yr that constructed the muse for Grass Sticks success.

That’s the place he developed a plan that not solely discovered success when it received the Yampa Valley Entrepreneurship Heart’s Neighborhood Enterprise Plan Competitors in 2015, but additionally fashioned the street map the corporate has adopted to achieve its targets within the years that adopted.

“I firmly consider it performed an enormous function,” Beckler stated of the competitors. “The prize cash was clearly an enormous assist — on the time it was $10,000 — in order that was an excellent jumpstart, however much more importantly, the competitors pressured me to sit down down and truly write a marketing strategy, a monetary plan, and a forecast for the whole lot.”



Randy Rudasics, supervisor of the Yampa Valley Entrepreneurship Heart, stated Routt County residents who want to observe in Grass Stick’s footsteps have simply over a month to arrange their enterprise plans for the tenth annual Neighborhood Enterprise Plan Competitors.

The deadline for enterprise plans is 5 p.m. Oct. 17. In November, the authors of the highest entrees will current their plans to a panel of judges and the winners will probably be introduced in December. The highest placer will take dwelling $6,600, and the runner up will earn $4,400. Guidelines, judging standards and seminar registration data will be discovered at coloradomtn.edu/yvec.



Beckler stated the competitors additionally launched him to the Service Corps of Retired Executives (SCORE), a nationwide nonprofit group with members who present free session companies and recommendation to enterprise house owners and aspiring entrepreneurs.

He stated the expertise within the competitors, and the individuals he was launched to as part of the occasion have helped his enterprise develop into what it’s as we speak.

“We needed to sit down and write a marketing strategy and make a monetary forecast, which was all one thing that I’d have completed a bit of bit, however most likely wouldn’t have spent practically as a lot time if it hadn’t been for the competitors,” Beckler stated. “Much more importantly is that the Entrepreneurship Heart, and SCORE have supplied knowledgeable assist, knowledgeable recommendation and mentorship all through the entire course of.”


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The 2022 competitors is being sponsored by Startup Colorado. The Metropolis of Steamboat Springs, Routt County, Alpine Financial institution, THPK, Mountain Valley Financial institution, Yampa Valley Financial institution, Routt County Financial Growth Partnership, and Vectra Financial institution will sponsor the prize cash. Previous winners embody C4 Crypto Advisors, HearO Membership, Chill Angel, Grass Sticks, Mountain Pine Manufacturing, Hive 180, City Corridor Outside.

Rudasics stated the competitors promotes efficient planning for brand new enterprise startups, which promotes larger funding alternatives and prepares new enterprise for potential challenges. The Entrepreneurship Heart has been providing a wide range of seminars and workshops to arrange contestants for he occasion. Rudasics stated that these occasions have concluded, however he’s nonetheless obtainable to reply questions, present suggestions and steering via the middle.

“There’s a couple of month left earlier than plans are due,” Rudasics stated. “I can nonetheless supply free enterprise counseling that comes with it, and I can nonetheless give individuals recommendation on what they should do, what plan seems to be like and present them some examples.”

John Bristol, government director of the Routt County Financial Growth Partnership, stated that the competitors is essential for Steamboat and all of Routt County.

“It’s such an excellent pipeline for those who have concepts, and it’s an excellent pipeline to develop new companies,” Bristol stated. “This competitors, with 10 years beneath its belt, has proven successes of entrepreneurship and new enterprise begins within the valley.”  

He stated the occasion promotes extra range in native economies, which performs a key function in locations like Steamboat, Oak Creek, Hayden and Craig the place a various financial system helps scale back financial shocks. He stated the competition is a good way to enhance the percentages that extra companies will discover success, and finally contribute to native economies.

“This competitors provides you that chance to bounce round your thought, and actually formulate it a bit of bit higher with some suggestions from some of us which have completed it earlier than,” Bristol stated. “The judges are going to have a range of thought and variety of opinion that can make each plan stronger.”